Bill is the Chairman of Symmetrical Capital, a family office investing in companies focused on information and data technologies. He is currently Vice Chairman of the Board of Comscore and serves as a director on the boards of Red Violet (RDVT), Adstra, and Civic Science. Additionally, Bill serves as a director of the Advertising Research Foundation and is actively involved as a director of Covenant House International.

Mr. Livek has served as Vice Chairman/Chief Executive Officer at Comscore and Rentrak, where he spearheaded the next generation of products to precisely measure the digital consumer, movies and TV Everywhere. Bill previously served as Co-President of Experian Research Services, Co-Chair/Co-Owner of Simmons Market Research Bureau, Co-Founder of Transactional Data Solutions (an LLC with MasterCard), CEO of Scarborough Research and Vice President of Sales/Marketing for Arbitron (now Nielsen Audio).